Speaking Topics
How to Use Twitter and Facebook and other Social Media to Drive Business and Leads
Get up to speed on the online phenomenon called social media. If you want to learn how to use Twitter and Facebook to drive business, this is the workshop for you. Get simple and straightforward information from this local leader in Internet marketing, Hillary Bressler.
It’s hard to turn on the TV, open up a magazine, or simply read your email without feeling pressured to follow someone on Twitter, “become a Friend” on Facebook, or get linked on Linkedin. But if you are still not sure how social media can help grow your business, you won’t want to miss this timely topic about this online phenomenon that is changing the way marketers work.
- A review of the top emerging social media tools like Facebook and Twitter
- How to build a network through LinkedIn.
- How to reach highly targeted audiences through niche social sites.
- Tools on monitoring your social media campaigns.
- How social marketing can help you rank high on the major search engines
The Latest and Coolest In Internet Marketing
Looking for Out of the Box ideas to maximize your online marketing results?
This session is for you. Learn about the latest online strategies and tools to improve efficiency, build traffic and drive favorable results to your web site from Internet marketing pioneer Hillary Bressler, CEO of Orlando-based interactive agency, .Com Marketing.
Discover what it takes to be on the cutting edge of Interactive applications. Walk away from this dynamic, knowledge-packed presentation with tactics and strategies that you can apply immediately and successfully.
Bressler offers a wealth of knowledge -- find out why she is consistently rated one of the top presenters in the U.S. on the topic of harnessing the power of the Web.
Get Listed in Google and Yell Yippee Yahoo!
(Search Engine Marketing for Serious Marketers)
How do you build a search engine friendly website? How do you get to be in the top position on the major search engines? Do people trust sponsorships paid search or do they typically click on the organic listings? Having trouble figuring out which keywords your customers are typing in to find your site?
Let Hillary Bressler provide online solutions that answer your questions.
Walk away from this dynamic, knowledge-packed presentation with tactics and strategy that you can apply immediately and successfully:
- Learn what it takes to get listed in the major search engines.
- Uncover the ins and outs of the three (3) types of search engine marketing.
- Explore the top 10 ways to make your web site 100% search engine friendly.
- Write copy on your web site that will trigger the search engines to find your site easier.
- Don’t let heavy graphics on your site be a determent to your online advertising.
E-Mail Marketing Best Practices
One of the most valuable assets a company owns is its in-house e-mail list. Learn how to increase your email conversions by 50%.
There is nothing more valuable in marketing than when a customer or potential customers grant you permission to send them information via e-mail.
Let Hillary Bressler show demonstrate best practices in e-mail marketing:
- How to write the “from” and “subject lines” of your e-mail to double and triple response rates.
- Get a list of the top keywords the trigger SPAM via e-mail and how to avoid it.
- Learn how to effectively communicate with your customers/prospects via email.
- Get your customers to opt in to your e-mail list.
- Manage your database of names and get the most out of your e-mail.
- Develop a compelling e-newsletter and e-promotions to drive more business to your company or park.
- Develop an aggressive strategy to increase your e-mail database by alternative marketing efforts.
Customized Presentations:
Customized presentations on selected industries can be developed according to your needs.
|
